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Clubs To Maximise Rugby World Cup With Impact Programme

Clubs To Maximise Rugby World Cup With Impact Programme

The Irish Rugby Football Union will help clubs make the most of the upcoming Rugby World Cup with a number of initiatives designed to make clubs ‘THE’ place to support the men in green during England 2015.

The first of seven IMPACT workshops, which will bring clubs together to identify and discuss ways to promote their club during the tournament, to be delivered nationwide, kicks off in Leinster this coming Monday, with all clubs invited to take part. Please contact Anne Marie Hughes of the IRFU on 01-6473810 or email impactRWC@irishrugby.ie.

In addition to these workshops, the union are planning a national underage blitz at the Aviva Stadium on the day Ireland take on France, and have developed a special Rugby World Cup promotional pack, in partnership with the IRFU and World Cup sponsors DHL, that will be delivered to every club in September.

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To encourage youth participation in volunteer initiatives within clubs, the IRFU are also developing a World Cup Youth Ambassador programme.

The aim of the project is to recruit enthusiastic youth volunteers to increase participation in local rugby clubs across the country. Working closely with a club mentor, the Youth Ambassador will lead a series of social rugby events across a variety of age groups.

For further information on the project see www.irishrugby.ie/rwcimpact.

Announcing the initiatives, Scott Walker, IRFU Director of Rugby Development, said: “Rugby fans are eagerly anticipating the start of the Rugby World Cup and we know that clubs are getting ready to stand #ShoulderToShoulder with the Ireland team. 

“For clubs in particular, and the game in general, the Rugby World Cup provides a huge opportunity to engage with our communities. 

“We want to bring clubs together to develop and discuss ways that they can maximise the opportunity the World Cup presents and to also provide every club with a DHL Rugby World Cup pack that will provide them with the tools to make their club the place in the community to watch each and every game the world cup has to offer.

“To encourage increased play and participation, we will also run a series of underage blitzes that will build to a national blitz in the Aviva on the day Ireland take on France. 

“This promises to be a great day of fun with teams getting to play on the hallowed turf of the Aviva before settling down in the stadium to watch their national team in one of the most important games they will play in England 2015.”