The new role is unique for rugby in both Ulster and Ireland. The position
Boyd will be involved in managing and delivering areas contained within the Ulster Branch's Strategic Plan, as well as complimenting the existing work of the clubs in raising the profile of the club game.
A former player of YMCA and CIYMS, Boyd has been largely involved with Ballyclare RFC where he served as Director of Rugby and Youth Convenor for many years. At present, Boyd is Team Manager to the Ulster Youth XV, who are currently competing in the Under-18 Interprovincial Championship. Boyd is in the middle of his second season with the side.
Reflecting on his appointment, Boyd commented, "I am very excited and enthused about my new role, and looking forward to making contact with all the clubs, and assisting them where possible with their development."