The two new away kits are on sale from all good sports shops or online by visiting the online shop at www.ulsterrugby.com.
The players took part in a shirt signing session after the launch, much to the delight of the young fans present.
Meanwhile, Ulster have moved the kick-off time for their pre-season friendly against English side Gloucester back to 6.30pm on Friday, September 8. A week earlier - on Friday, August 31 - Mark McCall's team will face Leeds in another enticing friendly (kick-off 7.30pm). Both matches will take place at Ravenhill.